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I’ve said previously that there are blogs and there are Blogs. The professional presentation and the professional structure of your blog will be the first impression of what you are offering your reader.

Professional presentation of a blog.

First impressions are everything.

The presentation of your blog will make the greatest difference to the reception of your blog to your reader.

It is the very first impression the reader has of your work, of what it is you are offering, and will decide whether your visitor actually stays to read anything at all, or clicks off straight away in disgust.

It’s just the same as the real world – where ‘first impressions are everything’.  Learning to blog professionally creates great impressions.

How many times have you arrived at a page to find:

  • the colours are too hard to see or too bright,
  • or that the information is higgledy-piggledy,
  • or that the typography is hard to read,
  • or that there are no headings to let you know where your question is answered,
  • or that you can’t find the bits you are looking for,
  • or that there is so much advertising you can’t escape, with everything crowding out all the great stuff you have to offer.

Professional blogs are ones which have addressed these considerations and so many more.  It can be as different as checking out a 2nd hand shop with everything piled up with everything else, or a specialty store which accomodates every need you have and makes everything easy to see and find.

When you are cruising around the web, your time is important.   Making your reader’s time even more important is essential, for without a reader who are you talking to?

Professional Structure of a Blog.

Once we have presented ourselves in a way which encourages our visitor to stay and read, we now need to structure our blog professionally.

Our sites need to be;

  • easily read,
  • easily navigable,
  • clearly set-out with  minimal confusion as to
  • what we are presenting,
  • where we have placed the information,
  • how to keep in contact with us.


We need to recognize what our readers are looking for.  If we have a decent amount of information for our readers, we do well when we make our site presentable.  It’s a bit like getting dressed up for an occasion – we prefer to make the best of our appearance.

Learning How to Blog Professionally

“Learn How To Blog” Includes:

1. A professional blog setup and installed (within the hour!)
2. A proper domain name of your own choice (yes, a real one)
3. Full control and ability to chop and change anything.
4. 30+ premium blog templates to choose from (great ones)
5. 12 months of full hosting.
6. 12 months support.
7. 90 days support forum access.
8. Support by professionals!
9. Step by step video tutorials.
10. 208 page blogging manual (Written by Sean Rasmussen. Sells for $199)
11. Year Of The Affiliate. 250 page affiliate marketing book.
12. Special members only social bookmarking tool access.
13. Directory listing to help blogs SEO.
14. No need for technical IT Geeky knowledge. Easy to do!
15. No hidden costs!

And what if you could get started to Learn How to Blog professionally right this minute?  There will be an unexpected bonus for some very very lucky people – Sean is offering for a very limited time, a 40% discount for those who wish to become affiliates.  Even without the discounted offer, this offer is a real treasure for anyone who is wanting to learn how to blog professionally.


There is also a  free to all webinar  on 21st December 8pm AEDST.  It’s a 1-hour Blog Challenge – where Sean Rasmussen sets up a blog for his 13 year old son in order for Tim to make some money.

This program is where I have been  Learning How To Blog professionally for a while now.  When I started I didn’t even know how to add an attachment to an e-mail.  If you’ve got time tomorrow night, do yourself a favour and join the webinar.  Perhaps I’ll see you there.  You will learn heaps!


© Jo Carey-Bradshaw 2010.  All rights reserved.


 

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